gBoard – A cool social media gadget and Awesome Christmas gift!
Looking for the perfect, unique gift for the Gmail addict this holiday season? Look no further than the Gboard, a keyboard just for Gmail users. Rather than commit all of those keyboard shortcuts to muscle memory, you can execute the same tasks with action-specific keys. At $19.99, it’s an interesting stocking-stuffer. Check it out!
Vail Resorts abandons traditional marketing in favor of social media this ski season
Vail Resorts has abandoned its long-time advertising strategies and practices. In their place, the billion-dollar-a-year corporation, which operates five major resorts and twenty hotels, has built a new in-house marketing operation that uses social media and other digital venues to constantly engage skiing enthusiasts in real time…more here
5 Cool Ways Brands Are Using Facebook for Black Friday and Beyond
5 Cool Ways Brands Are Using Facebook for Black Friday and Beyond
Tis the season to use social media for holiday shopping. In fact, data from eMarketer shows that 17% of all consumers are using social media for their holiday shopping needs, and brands are proving to be savvier than ever with their online holiday shopping bag of tricks.
Yesterday we highlighted Toys”R”Us’ quickly growing fan following on Facebook, which is due in no small part to their clever use of their Facebook Page to promote in-store Black Friday deals. Of course, they’re not the only retailer being smart about their social media strategies this holiday season. Here we look at 5 different brands with creative approaches for using their Facebook Pages to reap in the rewards of the marriage between social media and holiday shopping. …read more
Have digital and social media leveled the marketing playing field so much that scale is losing its power?
For Big-Spending Consumer Brands, Has Scale Lost Its Power?
Small Players Like Method Leverage Digital, Social Media in Quest to Gain Share
BATAVIA, Ohio (AdAge.com) — Have digital and social media leveled the marketing playing field so much that scale is losing its power? …read more