The music of teamwork is what the world needs now. Your social network is a symphony just waiting to happen! One tweet, one FB status, one posted video, one posted presentation is all it takes to activate the song d’jour, the solution of a lifetime, or the love you seek! Good social networking and business acknowledges the power of the connections you have to get what you need and want done! Power in the new realm of business has to do with leveraging the crowd and your relationships FOR THE BEST AND HIGHEST OF ALL!
1. CREATE your offering. Get encouragement here: http://www.behance.com/. Also, you can re-purpose your
current content as the type of content used in social networks in the form of tweets, FB status updates, blog posts, videos, recorded information, presentations, etc.
2. LISTEN to the network in order to find where others resonate with that offering. Use keywords from your content and social monitoring tools for your listening project.
3. RESERVE your social properties at KnowEm.
4. CONSTRUCT the microsite using blog software (WordPress, Joomla, Drupal, Posterous, Moveable Type, and the social footprint in reserved social properties.
5. BRAND and POPULATE your social footrprint with graphics/images/text. ACTIVATE desired functionality (shopping, forums, blogs, chat, social plugins, widgets).
6. SOCIALIZE the microsite and social footprint through campaigns, friending projects and scheduled updates.
7. GET INTIMATE your network and tribe through meaningful conversation, dialogue and contribution. Every individual in your network is a galaxy unto themselves and represents a rainbow of opportunity.
8. SHIP YOUR OFFERING! If you have a product/service that you want the world to know about, then let them KNOW! Tell them about it, tell them that you told them, tell them what you told them and then tell them again! Seth Godin’s little pamphlet ShipIt is EXCELLENT as a 30 minute path to realizing movement in any project!