5 Cool Ways Brands Are Using Facebook for Black Friday and Beyond
Tis the season to use social media for holiday shopping. In fact, data from eMarketer shows that 17% of all consumers are using social media for their holiday shopping needs, and brands are proving to be savvier than ever with their online holiday shopping bag of tricks.
Yesterday we highlighted Toys”R”Us’ quickly growing fan following on Facebook, which is due in no small part to their clever use of their Facebook Page to promote in-store Black Friday deals. Of course, they’re not the only retailer being smart about their social media strategies this holiday season. Here we look at 5 different brands with creative approaches for using their Facebook Pages to reap in the rewards of the marriage between social media and holiday shopping. …read more